Impacto do marketing em telemóveis(via SMS)e a sua aceitação por parte do público português
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 Key words
 Unit of analysis
 Streams of thought
 Pathos
 Level of analysis
 Research gap
 Logos
 Ethos
 Nature of data
 Research question or hypothesis
 Wisdom
 Trust
 Time
 Origin of data
 State of the science
 Philosophical stance
 Research strategy
 Collection techniques
 Analysis techniques
 Quality criteria
 Sample
 Key words
 Unit of analysis
 Streams of thought
 Pathos
 Level of analysis
 Research gap
 Logos
 Ethos
 Nature of data
 Research question or hypothesis
 Wisdom
 Trust
 Time
 Origin of data
 State of the science
 Philosophical stance
 Research strategy
 Collection techniques
 Analysis techniques
 Quality criteria
 Sample
 Key words
 Unit of analysis
 Streams of thought
 Pathos
 Level of analysis
 Research gap
 Logos
 Ethos
 Nature of data
 Research question or hypothesis
 Wisdom
 Trust
 Time
 Origin of data
 State of the science
 Philosophical stance
 Research strategy
 Collection techniques
 Analysis techniques
 Quality criteria
 Sample
 Key words
 Unit of analysis
 Streams of thought
 Pathos
 Level of analysis
 Research gap
 Logos
 Ethos
 Nature of data
 Research question or hypothesis
 Wisdom
 Trust
 Time
 Origin of data
 State of the science
 Philosophical stance
 Research strategy
 Collection techniques
 Analysis techniques
 Quality criteria
 Sample
1/21. Theoretical question: what are the two main keywords of your research?
11/21. Empirical question: what is the unit of analysis of your research?
2/21. Theoretical question: what are the two main streams of thought of your literature review?
16/21. Rhetorical question: what are the positive and negative emotions of your research?
12/21. Empirical question: what is the level of analysis of your research?
3/21. Theoretical question: what is the main gap that your research addresses?
17/21. Rhetorical question: what is the scientific logic of your research?
18/21. Rhetorical question: what are the limitations of your research?
13/21. Empirical question: what is the nature of the data of your research?
4/21. Theoretical question: what is the main question or hypothesis of your research?
19/21. Authorial question: what is your education and experience related to your research?
20/21. Authorial question: who are the partners of your research?
21/21. Authorial question: what is your availability of time and resources for your research?
14/21. Empirical question: what is the origin of the data of your research?
5/21. Theoretical question: what is the current answer to your research question or hypothesis?
6/21. Methodological question: what is the philosophical stance of your research?
7/21. Methodological question: what is the qualitative, quantitative, or mixed-method of your research?
8/21. Methodological question: what are the data collection techniques of your research?
9/21. Methodological question: what are the data analysis techniques of your research?
10/21. Methodological question: what are the tactics of your research to ensure scientific quality criteria?
15/21. Empirical question: what is the sample of your research?
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